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Project : Poster/Postcard Campaign
Client: Kate Markland, 2006
Employer: Notebook Productions
Role: Naming/Identity Branding/ Concept/Illustration/Art Direction
The identity is applied to all interfaces with client, so client can easily trace back details of service through receipts, training diary, uniform, signage, etc.
The target market is, more generally, anyone wanting to manage pain, and specifically, sports enthusiasts who want to improve their game.
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